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It's like goals served in a fractal manner. - Eric, founder of Pebble Even with a stellar team, chock-full of strong expertise, it's hard to create a long-lasting company. The tenacious workers that make it through the initial challenges of forming a company face the complicated task of aligning the company towards a common goal that seems ever-changing (in a competitive and fickle landscape).
OKRs - The Fundamentals - Medium 
Added 6 months ago by Chad Mazzola
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OKRs - The Fundamentals - Medium 
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It's like goals served in a fractal manner. - Eric, founder of Pebble Even with a stellar team, chock-full of strong expertise, it's hard to create a long-lasting company. The tenacious workers that make it through the initial challenges of forming a company face the complicated task of aligning the company towards a common goal that seems ever-changing (in a competitive and fickle landscape).
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