4 Ways Corporations Are Turning Us Into Jerks - Cracked

>You spent your whole childhood learning that you should be nice to people. But then one day you learned the terrible truth: Acting like a dick works.

>I'm not even talking about how it's the most ruthless CEO who makes the most profit. I'm talking about the everyday ways that our consumer culture trains all of us to be abrasive rage monsters.

>Call it the Donald Trump method: In a system that gives the public infinite options for their attention, all that matters is that people are talking about you. The negative tone of the conversation means nothing, because for every one person who was genuinely outraged, the retweets of said outrage alerted a much larger group that IHOP has burgers now.

http://www.cracked.com/blog/4-ways-corporations-are-turning-us-into-jerks/.

4 Ways Corporations Are Turning Us Into Jerks
Alice Clearwater
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Call it the Donald Trump method: In a system that gives the public infinite options for their attention, all that matters is that people are talking about you. The negative tone of the conversation means nothing, because for every one person who was genuinely outraged, the retweets of said outrage alerted a much larger group that IHOP has burgers now.

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