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Conventional wisdom says e-books are destroying the traditional publishing business model. People pay less for e-books and that drives down price. When you talk to publishers though, you realize the story's not that simple. One advantage of e-books is that they allow publishers to test different prices.
Are E-Books Actually Destroying Traditional Publishing? : NPR 
Added 5 years ago by Karly Wildenhaus
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Are E-Books Actually Destroying Traditional Publishing? : NPR 
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Conventional wisdom says e-books are destroying the traditional publishing business model. People pay less for e-books and that drives down price. When you talk to publishers though, you realize the story's not that simple. One advantage of e-books is that they allow publishers to test different prices.
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