Through interdisciplinary research, we establish that culture is a phenomena that emerges from fundamental properties in maths & physics. We propose that “collective consciousness”, specifically in disciplines that centralize divergent methods of conceptual speculation within complex systems (sciences, arts & humanities), act as a form of predictive analytics. We speculate that collective thought has a causal interaction with space/time which exponentially increases the probability of predictive accuracy. From this, we intend to establish a method of future consultation that goes beyond trend forecasting into a more accurate method of "culture theory" rooted in data systems, maths & physics principles.
Aspects of modern physics, such as the hypothetical tachyon particle and certain time-independent aspects of quantum mechanics, may allow particles or information to travel backward in time. Logical objections to macroscopic time travel may not necessarily prevent retrocausality at other scales of interaction.
We believe that the social sciences would benefit from taking a more systematic look at the structure of culture, that is to say how the elements of culture are interrelated, and what really sets some apart when it comes to human attention and selection. In as much as this is relevant in fashion or music, it might be even more useful in the study of ideologies and political movements, topics that have taken a much more serious tone in recent years.
We also speculate that looking at how individuals (or even collectives) choose cultural elements over time, and how those are interrelated and structured, could lead us to unveiling the unique ‘signature’ or ‘style’ of artists and creative producers that is so hard to catch. Expanding our approach would help to materialise the French fashion designer Coco Chanel’s insight that ‘Mode passes; style remains.’ It is the patterns of choices, and the patterns of those patterns, that could help capture style. Our dive into culture, and networks of cultural elements, is, we hope, only the start of a more systematic exploration of the collective underpinnings of human creativity.
That is, the evolutionary purpose of the brain is to predict the future, in admittedly limited ways, so as to change it.