Therefore taking yourself out of the equation can be an opportunity to ensure people from marginalized backgrounds get a place in the creative community.
Designers are trained to be chameleons: We shape ourselves to whatever brief comes our way. But there are certain situations where we cannot begin to identify with the lived experiences of the audience we need to communicate with. It’s in these moments that we need to take ourselves out of the equation as the creative. For example, if an organization exists in the United States that is for and run by Black immigrants, surely the designer communicating its messaging should reflect the organization’s identity?