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VIBE OF OVERALL MOODBOARD:

  • All photos/videos should emit at least 1 of the 5 senses, smell, touch, sound...
  • Summer vibes
  • Product shots should feel natural - not overly set up
  • Mainly outdoor shots
  • Film look (this can be done in post)
  • Possible locations/elements to include: Beach, nice big trees, sunlight & shadows, wind, poolside, grass/flowers, picnic

For the video component, use this as the primary inspo: https://www.instagram.com/joeclarkestudio/reels/

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