The Soft Manifesto
Can you afford to break down any barriers between your work and the audience? (monetary, language, accessibility, etc.)
What can you gain, that is not money, from the work?
Who, that is not you, can gain from the work?
Can you remove yourself from the center of the work?
Does the work consider its impact on our planet?
Does the work consider your politics?
Does the work reflect your understanding of the responsibility of being human?
Have you learned all you can from the work before presenting it as finished?
In what ways have you grown or changed from older work, and are you proud of these changes?
Can you afford to rest?
“If you think globally, you become filled with gloom. But if you take a little piece of this whole picture—my piece, our piece, this is what I can do here, I’m making a difference and they’re making a difference over there, and so are they, and so are they—gradually the pieces get filled in. And the world is a better place because of you.” —Dr. Jane Goodall
Being creative is not natural.
To grow and get old is natural.
We are organisms running on energy,
therefore we try to be as efficient as possible.
But this efficiency must be challenged
Our ability to get out of deadly routine,
to get lost, be pushed, resist the ordinary,
seek novelty, strive for new ideas.
Because there is no one you, one idea,
one angle for looking at things.
Learning new things is confusing,
frustrating, maybe painful,
but comfort takes us nowhere.
Practice what is alive,
where new variations, questions,
outcomes may appear.
Change your brain’s architecture, your movement,
your thinking, your actions.
Do not seek what reassures you,
what you already know.
Enjoy exploration and uncertainty.
Embrace that which makes you doubt again,
that which allows your joints to feel variability,
a new rhythm.
Cultivate a practice that provokes you,
a practice that gives you an energy surplus.
Put yourself at risk and learn to recognise
what is better than simply good enough.
Who can see beyond the obvious?
Who has the courage to see the body
not as something we should control and stifle,
but as a poetry, with spaces between the words
and joints that allow different interpretations
and new meanings.
We are not machines made for a single purpose.
We are all you can imagine.
JOZEF AND LINDA - https://fightingmonkey.net
"We believe luxury isn’t about spending the most money, it’s about having what no one else does." F.E. Castleberry Manifesto
Reading James Nestor, Breath: The New Science of a Lost Art. here a few quotes:
“The data reveal what the previous days have revealed: mouthbreathing is destroying our health.”
“The right nostril is a gas pedal. When you’re inhaling primarily through this channel, circulation speeds up, your body gets hotter, and cortisol levels, blood pressure, and heart rate all increase. This happens because breathing through the right side of the nose activates the sympathetic nervous system, the “fight or flight” mechanism that puts the body in a more elevated state of alertness and readiness. Breathing through the right nostril will also feed more blood to the opposite hemisphere of the brain, specifically to the prefrontal cortex, which has been associated with logical decisions, language, and computing.”
“Inhaling through the left nostril has the opposite effect: it works as a kind of brake system to the right nostril’s accelerator. The left nostril is more deeply connected to the parasympathetic nervous system, the rest-and-relax side that lowers temperature and blood pressure, cools the body, and reduces anxiety.”
“They discovered that the optimum amount of air we should take in at rest per minute is 5.5 liters. The optimum breathing rate is about 5.5 breaths per minute. That’s 5.5-second inhales and 5.5-second exhales. This is the perfect breath.”
Our Ability to Process Information Is Reaching a Critical Limit
The result feels like a mental DDoS attack
Is there a difference between someone stealing a potato from your farm and someone stealing your idea?
Well, if everyone in town comes and takes a potato, your farm is bust.
But if everyone in town comes and takes your idea, you’re more known, trusted and effective than you used to be.
During Google’s beginnings, their business and tech plan was available to anyone who stopped by Stanford and bothered to read it. Every popular podcast based on an original idea gave away that original idea the moment the first episode of the podcast was available–long before the podcast itself became popular.
When I was a book packager, we ended up publishing about 120 books and pitching another 1,000 that were never published. In all of that time, I can only remember one of our ideas (it was a big one) being stolen from us and published without our participation. That code of ethics created a feeling of intellectual safety. But, at the same time, it was our successful books that were copied the most–and that copying was not just a symptom but often a cause of their success.
The internet is a copying machine. Ideas morph and change and spin as they move from one end to the other. Ripping ideas off wholesale and violating intellectual property rights is nothing to be proud of–each of us can do better than that. But holding ideas too tightly in fear of the ripples and echoes they’re going to cause is the real problem.
Being original is an opportunity to advance the conversation. Building something of utility with persistence and grace is truly generous, though, and it’s not related to whether or not anyone has ever heard your idea before.
'Minimalism is a perfect fit because it allows for just enough character to make a space interesting but not too much. The rest gets smoothed over into blankness.'
Chayka, Kyle. 'The Longing for Less.'
These are the things I learned (in Kindergarten):