Decentralization is not a politics in and of itself. Without a politics that explicitly seeks to serve the public while challenging corporate power, decentralization isn’t an actual strategy to decommodify our online interactions and reorient our networks toward alternative purposes.
After commenting on how we’ve idealized the early web, McNeil writes that “when I think I feel nostalgic for the internet before social media consolidation, what I am actually experiencing is a longing for an internet that is better, for internet communities that haven’t come into being yet.” Clearly, this is not just about decentralization; it’s about thinking through the outcomes we want to see and building institutions — and only later technologies — in service of those political goals. Instead of hoping a particular network design will be immune from corporate control, we can build a better internet by first building the political power necessary to make it a reality.