Dartmouth College identity (designed by Original Champions of Design)Dartmouth College identity (designed by Original Champions of Design)
Dartmouth College identity (designed by Original Champions of Design)

Source: http://originalchampionsofdesign.com/dartmouth/

Established in 1769, Dartmouth College is a private Ivy League university based in Hanover, New Hampshire. At almost 250 years old, this is the first time that the college will have a single unifying strategy for communications.

The framework is based around Dartmouth's five conceptual pillars: a devotion to the liberal arts; a commitment to the teacher-scholar model of education; treating Dartmouth as a base camp to explore the world; a sense of adventure; and a sense of place.

To support the new strategy for communications, OCD worked with a diverse team comprised of staff, faculty and students to develop a visual identity system and a wholly integrated brand strategy.

Brian Sholis

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