In this article we introduce the figure of the imagined client as a way of examining various areas of graphic design and seeing how the monolithic and traditionally accepted designer-client relationship has today taken on a new form. The imagined client is a character to whom we can give an identity.
The Imagined Client - Progetto grafico - Medium 
Added 2 months ago by Jarrett Fuller
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The Imagined Client - Progetto grafico - Medium 
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In this article we introduce the figure of the imagined client as a way of examining various areas of graphic design and seeing how the monolithic and traditionally accepted designer-client relationship has today taken on a new form. The imagined client is a character to whom we can give an identity.
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