Physicists tend to see the world in terms of matter and energy. In contrast, the cybernetics community began by viewing the world in a new way—through the lens of information, communications channels, and their organization. In this way, cybernetics came into existence at the dawn of the information age, in pre- digital communications and media, by bridging the way humans interact with machines, systems, and each other. Cybernetics focuses on the use of feedback to correct errors and attain goals.

Gemma Copeland