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The truth is that both the digital world and the physical one are indispensable parts of life and of business. The real transformation taking place today isn't the replacement of the one by the other, it's the marriage of the two into combinations that create wholly new sources of value.
Leading a Digical transformation - Bain Brief - Bain & Company 
Added 3 years ago by Christina Badal
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Leading a Digical transformation - Bain Brief - Bain & Company 
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The truth is that both the digital world and the physical one are indispensable parts of life and of business. The real transformation taking place today isn't the replacement of the one by the other, it's the marriage of the two into combinations that create wholly new sources of value.
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