‘As I become more sensitive to those aspects of design which reinforce repressive attitudes and behaviour, I increasingly question the desirability of simplicity and clarity. The thrust to control almost inevitable operates through ambiguity, choice and complexity because subjective factors in the user become more effective and the user is invited to participate. Participation undermines control.’

If the design material is organised in fragments, multiple peaks rather than a single climatic moment, it has a quality and rhythm which may parallel women’s ontological experience, particularly her experience of time. Although I used this fragmented organisation in an effort to reflect a community off the arts in formation and to encourage the reader t o participate, I realised simultaneously that this form of visual organisation corresponds to what is considered by our society to be women’s way of working.

There are several genres off women’s work, quilts and blankets for example which are an assemblage of fragments priced together whenever there is time, which are in both their method of creation as well as in their aesthetic form, visual organised into many centres. The quilting bee, as well as the quilt itself, is an example of a non-hierarchical organisation.

Designing a structure that will encourage participating, non-hierarchical, non authoritarian relationships between the designer, client and user, also results in visual and physical forms that are outside the mainstream of design as much as these ideas and attitudes are outside mainstream culture.

One way for the design arts to alter the public world is to develop images of the future which embodies alternative values. The do this we must know what forms most communicate ‘female’ values and which devalue the female experience an cannot incorporate such modes as emotionality, complexity and supportive cooperation. The difficulty of infusing positive aspects of woman’s experience in the private home into the public work world is exemplified buy our inability to imagine a perfect or radically different society. The inevitability of reproducing ourselves rather than a new society could be avoided as we think off the values we wish to project into the world.

While early utopian visions were pastoral, later noes were more mechanical, developing as they did in conjunction with man’s ability to control nature. BB the twentieth century, control first of nature, then of man himself, is not only a possibility but to a large extent an actuality, and utopias became transformed from aspirations to predictions and warnings. Fourier was perhaps the only nineteenth century utopian thinker who tried to envision social and physical structures which encouraged a variety of human response rather than building social forms which either eliminated certain behaviour patters or controlled them.

Without a concerted effort to imagine alternative futures, we will have a future in which individual choice is eliminated along with emotions, ambiguity and fantasy.

Projects like this blur the role distinctions between designer and user, expert and amateur. They increase te number of participants in the life of society and provide a successful model for non-hierarchical organisation.

  • You the audience can now look at the few images which have been created, evaluate them and make choices creating our own personal alternative views off the future.
  • You can reject the contemporary status-quo and reach out for new forms through which to shape wished-for worlds.
  • Together we can salvage values which have been eliminated from contemporary life as well a project new values and ideas which come from our own bodies and experiences.

A Reexamination of some aspects f the design arts from the perspective of a woman designer - Sheilla Levrant de Bretteville

How to Learn Anything

  1. Decide what you want to learn. But you can't know exactly, because of course you don't know exactly how any field is structured until you know all about it.
  2. Read everything you can on it, especially what you enjoy, since that way you can read more of it and faster
  3. Grab for insights. Regardless of points others are trying to make, when you recognise an insight that has meaning for you, make it your own. It may have to do with the shape of molecules, or the personality of a specific emperor, or the quirks of a Great Woman in the Field. Its importance is not how central it is, but how clear and interesting and memorable it is to you. Remember it. Then go for another.
  4. Tie insights together. Soon you will have your own string of insights in a field, like a string a lights around a Christmas tree.
  5. Concentrate on magazines, not books. Magazines have far more insights per inch of text, and can be read much faster. But when a book really speaks to you, lavish attention on it.
  6. Find your own special topics, and pursue them.
  7. Go for conventions. For some reason, conventions are splendid concentrated way to learn things; talking to people helps.
  8. Find your woman. Somewhere in the world is someone who will answer your questions extraordinarily well. If you find her, follow her.
  9. Keep improving your questions. Probably in your head there are questions that don't seem to line up with what you're hearing. Don't assume that you don't understand, keep adjusting the questions till you get an answer that related to what you wanted.
  10. Your field is bounded where you want it to be. Just because others group and stereotype things in conventional ways does not mean they are necessarily right. Intellectual subjects are connected every whichway; your field is what you think it is.
Ted Nelson