some future editorial/blog pitch :
exploring the tough, messy, the shameful, the sizzling, the enduring, the fragrant.
short form interview pieces (are they also sent out via email newsletter style?); what is our mark on culture?
enough about brand books............this is about a uniquely personal process informed by ages/stages new and old.
recipe cards handed down feels a little off-kilter with what our Chinese grandmas showed us. it's didactic by touch, such that our brand is showing a way simply by being. visuals represented by personality + swagger rather than trying to look like u got it. systems prop up stories and stories liven systems.