“[When Vonnegut tells his wife he’s going out to buy an envelope] Oh, she says, well, you’re not a poor man. You know, why don’t you go online and buy a hundred envelopes and put them in the closet? And so I pretend not to hear her. And go out to get an envelope because I’m going to have a hell of a good time in the process of buying one envelope. I meet a lot of people. And, see some great looking babes. And a fire engine goes by. And I give them the thumbs up. And, and ask a woman what kind of dog that is. And, and I don’t know. The moral of the story is, is we’re here on Earth to fart around. And, of course, the computers will do us out of that. And, what the computer people don’t realize, or they don’t care, is we’re dancing animals. You know, we love to move around. And, we’re not supposed to dance at all anymore.”
> A designer creates an architecture of information within the mind of the recipient of his work. Its structure is comprised of the stimuli that enter through assorted sensory perception channels. The stimuli, which are brought forth by the senses of sight, touch hearing, smell and taste and various aggregates of these senses are set up in the brain of the recipient and there emerges what we call “an image”.
> What is more important is that this structure being created in the brain uses as its building materials not only the external input supplied by the sensory organs, but also memories that are invoked by this input. In fact, the latter may be the primary material of the image. Memories not only lead the recipient to voluntarily ruminate on the past, but, called up in succession as the brain receives outside stimuli, also act to flesh out an image for understanding new information.
> That is, an image is something that is combined with and connected to not only external stimuli […] but also the memories invoked by these stimuli. Postulating generation as sort of an aggregated image, the act of designing means to actively take part in this process.
> I call this the architecture of information because generating this aggregate image is intentional and calculated.
Hara, K.: Designing Design, p.157,158