The representation of identities is a field on which art and fashion seem to converge in the common aim of a wider diversity. A new wave of sexual and racial liberation is pervading the contemporary imagination across fashion shows, exhibitions, advertising campaigns and social media channels. In November 2020, on the occasion of a Gucci-branded online festival- Gucci Fest- transgender activist Paul B. Preciado starred in an episode of a web-series signed by film director Gus Vas Sant and the brand's creative director Alessandro Michele. A few months earlier, Judy Chicago designed "The Female Divine" show for Dior, bringing her iconic story as a feminist artist to the runway along with the Spring/Summer Haute Couture collection by Maria Grazia Chiuri. And there are many other collaborations of the Dior designer with feminist artists such as Marinella Senatore and Claire Fontaine. Something similar is happening on the online platform, a digital showroom that hosts a room dedicated to Black Lives Matter with the participation of artists and designers such as Grace Wales Bonner, Kerby Jean-Raymond, Mowalola Ogunlesi, Kenneth Ize and Idris Balogun. Sumother, the agency behind the project, describes the digital space as follows: The Black Lives Matter room provides a virtual fashion utopia that offers all-access to a showcase of black thought leaders working towards a future free of institutionalised racism.
Is there effectively a place for utopia and liberation within the image market?

Art, fashion and utopia