You better get started programming. And if you don’t want to code, still think about programming. Programming is something else. Programming is writing the rules for a corporate manual. Even if you do it in English, that’s programming. Dividing content from rules and designing values of parameters and the way those parameters are working together. [...] So if you don’t want to learn coding at least make sure that you can program to tell others how to do it.
— Petr van Blokland, Code All Your Graphic Designs with Pagebot, Drawbot, and Variable Fonts. ATypl 2017.