"I think a brand really is just the people behind it, so if the people behind it are good people and interesting, and allow their brand to be a part of them, then you feel that."
"When we learned about branding in college, the rule was success has nothing to do with the way you explain the brand to consumers. It has everything to do with how people explain it to each other."
“Students worry about choosing their way. I always tell them, “you can go anywhere from anywhere.””
— Anni Albers, “Material as Metaphor”