Squads are woke to the empty neoliberal promises of gig-economy "employment" and para-social personal brands. Squads value self-determination, not through individualism, but through collective maintenance and care for one another. Squads value creative expression, but celebrate the group rather than individual authorship. For the squad, the autonomous is always collective.
David Graeber's Bullshit Jobs is probably the most approachable. Here's some of the main points: https://www.strike.coop/bullshit-jobs/
Delfanti & Frey (2020) Humanly Extended Automation or the Future of Work Seen through Amazon Patents