The order we read, write, or say words matters. One easy example of the significance of order is language.
In many languages, the order of symbols makes up a word, rearranging the order of those symbols can make up another word. On top of that, the order of words is significant. Small changes in order can imply different things.
Consider the following:
Center vs. Centre
Both of these spellings are technically correct. Both use the same set of letters. One is the British English spelling and one is the American English spelling.
Now fill in the blank.
Whose experience would
you like to cent__?
Not only is the above question an essential one to keep with you, the act of examining and reordering a set often reveals the cultural, political, and linguistic rules central to the establishment of the set.
i.i.i.etc. uses the set of english language idioms and re-orders them to create new absurd idiomatic expressions. Even an absurd or nonsensical string of words can generate interesting questions about the sets they come from. What is it that gives idioms their meaning? Is it lineage? Usage? Context?
Order of What?


For almost all of my work, I like to create physical objects. Working with sets is a lot easier if you have physical data points rather than just abstract ones.
Creating an object that exists in space, that you can pick up, feel, and be with teaches you more about the sets it belongs to than just thinking about it in the abstract. Creating a physical object is sometimes the best way to bring different sets together.
NASCAR, Nintendo, and Nietzsche aren’t intuitively associated with each other. Overlapping or intersecting these more abstract sets helps raise questions about each set.
What are their systems of categorization? What is excluded from one set, but included in another? What is left out of all of them?
When there is a physical object that forces the intersection of these sets, it’s easier to facilitate commentary and critique of all three sets.
In other words, putting these apparently very different sets together reveals patterns and consistencies while highlighting moments of juxtaposition.


Reordering sets of operations, tools, and materials opens the door to countless generative processes.
This set contains color reference books, a scanner, one photoshop tool, pens, paper, Adobe Illustrator, and a pen plotter.
This set was built over time by iteratively adding operations, tools, and processes. What began as a set of images in a book became a set of images smeared and smudged with a flatbed scanner.
That set of images became a new set of images through modification in photoshop and illustrator, which in turn became a new set of images through the pen plotter. Each operation leaves its own distinct set of marks on the image set, and reordering the operations is one way to identify which operations produce which artifacts.