"Who are these “various people” and what is this “long-term game”? The game is no longer about sending you a mail order catalogue or even about targeting online advertising. The game is selling access to the real-time flow(/KEY TO) of your daily life –your reality—in order to directly influence and modify your behavior for profit."
http://www.faz.net/aktuell/feuilleton/debatten/the-digital-debate/shoshana-zuboff-secrets-of-surveillance-capitalism-14103616-p2.html?printPagedArticle=true
