Galloway: “the point of unrepresentability is the point of power. And the point of power today is not in the image. The point of power today resides in networks, computers, algorithms, information and data.”

To the extent that it helps perceive often subtle, continuous changes by sharpening the edges through a binary of language, let’s say that by contrast digital media is sadistic rather than masochistic. “The world no longer indicates to us what it is. We indicate ourselves to it, and in so doing the world materializes in our image.” This media is not about indexes of a world, but about the profiles of its users.

Galloway: “Today all media are a question of synecdoche (scaling a part for the whole), not indexicality (pointing from here to there).”