how to ?
-add headlines for table of contents / little markers / words / moods
-add blocks adjacent to another in context
-do not delete something, unless you made it
-check order, does it still make sense?
-if you have problems/questions get in touch
.. maybe we do a thing where we publish an updated pdf of this every other week or so? I did one before you added a lot, marius - so now we could start that cycle?
we’ve come to see it this way: strong flavors, namely umami, mark a surge of intensity in the flow of experience. It also becomes clear that paradox itself is at the heart of contemporary consumption.
“This shouldn’t be good but it is”
“This doesn’t seem like what it’s supposed to be”
“This is both too much and not enough”
“I shouldn’t be here but i am”
“This could be anywhere but it’s here”