Timothée Parrique

I'm looking for initiatives, projects, pieces, papers etc. on ART and DEGROWTH (this include all degrowth-inspired pieces of art). If you've seen any, please link them up in the comments. Thanks!

Mar 8, 2023, 3:14:56 PM

Tweet by @timparrique

Artiom Dashinsky

This law firm built a museum in the middle of its Thailand offices.

I visited it today and it’s a genius marketing move.

Here is how it works:

The firm specialises in counterfeiting so they created a Counterfeit Museum.

The exhibits are real cases of the firm.

They include knock-offs next to real products of their clients:

Starbucks, Lacoste, Adidas, JBL, Viagra, Marlboro, Levi’s, Gucci, etc.

My tour guide was a licensed patent attorney.

She had a few dozen years of experience and an MBA she did in the US.

The firm built the museum to raise awareness regarding counterfeiting and other intellectual property issues.

But because it's so unique, they got publicity in all law-related media plus in TIME, Time Out, Lonely Planet etc.

Today they are on the first pages of Google when looking for relevant keywords.

If you're ever in Bangkok and want to visit, google "The Tilleke & Gibbins Museum of Counterfeit Goods".

Visits are by appointment only.

Feb 23, 2023, 10:54:26 AM

Tweet by @hvost